Assessing the Reputation of Purpose-Driven CEOs

A detailed analysis of IBEX 35 executives
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Management skills and leadership are the most valuable dimensions for the reputation of IBEX 35 leaders. Are CEOs and Presidents enhancing these qualities?

For every point that the CEO’s reputation rises, the company’s reputation rises up to 0.84 points.
Commitment to corporate purpose can increase a leader’s reputation by 28.4%.
The CEOs and chairmen of the IBEX 35 have a high reputational approval rating: 68.2 points out of 100.

About Thinking Heads

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Thinking Heads is the first consulting firm specialized in Reputation and Leadership management, which designs and implements solutions aimed at increasing the influence capacity of people and organizations based on the knowledge they are capable of generating.

Founded in 2003 as an agency for speakers and representatives of world-renowned figures, it has evolved to become the pioneering leadership positioning consultancy in its field, capable of effectively empowering talent and leadership so that its clients can obtain the maximum impact, both in terms of public projection of their ideas, as well as personal, professional and economic reputation. It operates from Madrid, Miami and Seoul.